That way, when you search for an artist or use their name, you can find their account easily. Notice how Asiko, a professional artist, uses the name field to include his occupation for clarity. That way, people searching for you or your services on Instagram can find your account easily. ![]() Using an Instagram username or profile name that’s related to the content of your posts is your best bet for showing up in relevant searches.įor example, if you are an artist, you may want to include your job title along with your full name on the username or the name field. Ideally, whenever users type a keyword or a name on the Instagram search field, the app populates results based on your username to determine the most relevant search results. The first step to optimizing your Instagram bio is to add a searchable keyword on the name field and the username. ![]() Add A Searchable Keyword On Your Instagram Name Field and Username ![]() How To Create A Great Instagram Bio: 7 Steps 1.
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